Ukwanda okuqhubekayo kwe ukukhwabanisa kwedijithali kanye nokukhwabanisa Ubugebengu be-inthanethi ezinkundleni zokuxhumana kanye nezinhlelo zokusebenza zemiyalezo buphoqe izinkampani ezinkulu zobuchwepheshe ukuthi zithuthukise kakhulu izindlela zazo zokuphepha. Sekuyinto evamile kakhulu ukuthi izigebengu ze-inthanethi zizame ukweba ama-akhawunti, imininingwane yasebhange, noma ukuzenza imikhiqizo eyaziwayo ngemiyalezo, izikhangiso, kanye noxhumana nabo ababonakala bengenangozi ekuqaleni.
Kulomongo, Meta iqinisa isu layo lokuphepha ngesizukulwane esisha se- I-AI yokulwa nokukhwabanisa isetshenziswa ku-Facebook, WhatsApp kanye ne-MessengerIndlela icacile: xwayisa umsebenzisi ngaphambi kokuba awele ogibeni, nciphisa ukuchayeka kokuqukethwe okunonya, futhi wenze impilo ibe nzima ngangokunokwenzeka kubakhwabanisi abasebenza ezinkundleni zabo.
I-AI yokulwa nokukhwabanisa ukuze uhlale uphambili kuma-scams ku-Meta
I-Meta isebenzisa isethi yezici ezihlanganisa ubuhlakani bokwenziwa kudivayisi uqobo kanye nokuhlaziywa kumaseva akudeLolu hlaka luvumela, ngakolunye uhlangothi, ukuhlonipha ukubethela kusukela ekuqaleni kuya ekugcineni kumasevisi afana ne-WhatsApp ne-Messenger, futhi ngakolunye uhlangothi, lunikeza ungqimba olwengeziwe lokutholwa okuthuthukisiwe lapho umsebenzisi enquma ukuthumela okuqukethwe okuthile okusolisayo ukuze kubuyekezwe.
Amathuluzi athembele kumamodeli akwazi ukuhlaziya umbhalo, izithombe, izixhumanisi, kanye namaphethini okuziphathaUmgomo uwukuhlonza yonke into kusukela ezikhangisweni zokukhwabanisa ezisebenzisa ubuso bosaziwayo ngaphandle kwemvume kuya emilayezweni "yokusekela ubuchwepheshe" ezama ukuthola amakhodi okuqinisekisa, kanye nezicelo zobungani ezivela kuma-akhawunti mbumbulu afuna ukuthola ukwethenjwa yisisulu.
Ngokusho kwedatha eyabiwe yinkampani, inkinga ayibalulekile: I-Meta ithi inayo kuphazamise izigidi zama-akhawunti nezikhangiso ezihlobene namanethiwekhi okukhwabanisa ahleliwe ku-Facebook, ku-Instagram naku-WhatsApp, kwezinye izimo kuxhunyaniswe nezikhungo zokukhwabanisa zangempela ezisakazeke emazweni amaningana.
Lokhu kuhlasela kwezobuchwepheshe kuncike nakumathimba okubuyekeza abantu asebenza ngokubambisana ne-AI, ukuze amamodeli aqeqeshwe ngezibonelo zangempela futhi umkhawulo wamaphutha ekuhlukanisweni kokuqukethwe okungabazekayo uncishiswe.
I-WhatsApp: i-firewall ngokumelene nokuntshontshwa kwama-akhawunti namaqembu asolisayo
Endabeni WhatsAppI-AI yokulwa nokukhwabanisa ye-Meta igxile ezindleleni eziningana zokuhlasela ezivame kakhulu: ukuntshontshwa kwe-akhawunti ngokuxhumanisa idivayisi, ukukhwabanisa kokusekelwa kobuchwepheshe kanye nokukhohlisa emaqenjini angaziwa.
Esinye sezici ezintsha ezibalulekile uhlelo lwe- Izaziso uma othile ezama ukuxhumanisa i-akhawunti nedivayisi engaziwa.Uma kutholakala isicelo esisolisayo, uhlelo lokusebenza lubonisa ulwazi olufana nendawo lapho umzamo uvela khona, kanye nesixwayiso esicacile sokuthi kungaba ukukhwabanisa. Lokhu kuvumela umsebenzisi ukuthi ayeke inqubo ngaphambi kokuba umuntu wesithathu athole ukufinyelela okugcwele ezingxoxweni zakhe.
I-AI iphinde ingenelele ezimweni zokuthi ukwabelana ngesikrini ngesikhathi sezingcingo zevidiyo nabantu oxhumana nabo abangaziwaUma le ndlela yobungozi itholakala, uhlelo lukhipha isixwayiso esizenzakalelayo, njengoba ukukhwabanisa okuningi "kokusekela ubuchwepheshe" kuncike ekubukeni isikrini somsebenzisi bukhoma ukuze kuthathwe iziqinisekiso zasebhange, amakhodi esikhathi esisodwa, noma olunye ulwazi olubucayi kakhulu.
Ngaphezu kwalokho, amaqembu abasebenzisi abajoyina ngaphandle kokwazi okuningi ngamalungu abo manje abonisa iphaneli yokuphepha yokuvimbelaLeli phaneli linikeza imininingwane mayelana neqembu, amathiphu okuthola imizamo yokukhwabanisa, kanye nenketho yokuhamba ngaphandle kokuxhumana, ukuthulisa izaziso kuze kube yilapho umsebenzisi eqinisekisa ukuthi ufuna ukuhlala.
I-Meta nayo iyahlola Izexwayiso zomongo lapho uqala izingxoxo ngezinombolo ezingekho encwadini yamakheliUma uhlelo lubona izimpawu ezivamile zobugebengu bokweba imininingwane ebucayi, ukutshalwa kwezimali mbumbulu, noma izicelo zemali ezingacacile, luncoma ukuthi kuqashelwe kakhulu futhi lunikeza ithuba lokuvimba noma ukubika ngokuthepha okumbalwa.
I-Facebook: Ukuhlola izicelo zabangani kanye namakhasi “okusekela” mbumbulu
En FacebookI-AI yokulwa nokukhwabanisa inezinhlangothi ezimbili eziyinhloko: izicelo zomngane ezisolisayo kanye namawebhusayithi azenza iminyango yesevisi yamakhasimende noma imikhiqizo esunguliwe.
Uma ithola isicelo sobungani, ipulatifomu ingabonisa isexwayiso uma ibona izici eziyingozi: ama-akhawunti anabangane abambalwa kakhulu, amaphrofayili asanda kudalwa, imvelaphi yendawo engahambisani nenethiwekhi yomsebenzisi, noma ukuziphatha okufana namaphethini ahlobene namanethiwekhi e-bot. Ngale ndlela, umsebenzisi angakwazi ukuhlola kangcono ukuthi ngabe kuyasamukelwa, kuyashalazelwa, noma kuyavinjelwa yini isicelo ngaphambi kokuvula umnyango kumuntu ongase abe ngumkhohlisi.
Okunye okugxilwe kukho okufanele yilokhu amakhasi okusekela mbumbulu nama-akhawunti abazama ukukhwabanisa abasebenzisi abafuna usizo lokubuyisa i-akhawunti noma ukuxazulula inkinga. I-Meta ithi ithathe isinyathelo ngokumelene namashumi ezinkulungwane zalezi zingosi, ezazivame ukucela iziqinisekiso zokungena ngemvume, amadokhumenti omazisi, noma izinkokhelo ukuze "kusheshiswe" izinqubo zokutakula okuthiwa zibangelwa.
Le nkampani iqinisa nezindlela zayo zokuthuthukisa Ukuqinisekiswa komkhangisi kanye nokutholwa kwezikhangiso ezikhohlisayoLokhu kufaka phakathi labo abasebenzisa izithombe zabantu abadumile, osomabhizinisi, noma abantu abadumile ngaphandle kwemvume. I-AI iqhathanisa ubuso futhi ibone ukukhohlisa okuphindaphindiwe okusetshenziselwa ukwenza kube semthethweni ukutshalwa kwezimali mbumbulu, ukukhushulwa okungekho, noma imikhiqizo engafiki.
Leli phuzu libucayi kakhulu ezinkampanini nakubadali bokuqukethwe eSpain nakwamanye amazwe aseYurophu, lapho izikhangiso zisebenzisa khona besebenzisa isithombe sosomabhizinisi noma izikhulu zendawo ezaziwayo ukuze badonsele izisuluokudala ukudideka kanye nomonakalo wedumela okunzima ukulungisa.
Isilayezi: Ukutholwa kokukhwabanisa okulungiselelwa umsebenzisi
Uhlelo lokusebenza lokuthumela imiyalezo oluxhunywe ku-Facebook, Messenger, ifaka umsebenzi othize obizwa ngokuthi "Ukutholwa kokukhwabanisa"Le nketho, etholakala ngezilungiselelo zobumfihlo kanye nokuvikeleka, ihlaziya izingxoxo eziqalwe oxhumana nabo abangaziwa ngemininingwane eminingi. Uma isisebenzile, lesi sici sinikeza ukuhlaziywa okujulile kwezingxoxo.
I-AI igxile ku- amaphethini ahlukile okunikezwayo okungamangaLokhu kufaka phakathi: ukusebenza kude kunikeza izinkokhelo ezifunwayo kusengaphambili, ukutshalwa kwezimali okunembuyiselo eqinisekisiwe, imiyalezo ephuthumayo ecela imali, noma imizamo yokuzenza abasebenzi bokusekela bezinkampani ezaziwayo. Uma ithola noma yini engavamile, ibonisa isexwayiso esibonisa uhlobo lwengozi ekhona futhi isikisela ukuvimba noma ukubika umthumeli.
Uma kugunyazwe ngumsebenzisi ngokuqondile, imiyalezo emakiwe ingathunyelwa ngokwesimo ngasinye ku- Amaseva e-Meta okuhlaziya okujulile kwe-AILesi sinyathelo siphula okwesikhashana ukubethela kusukela ekuqaleni kuya ekugcineni kuphela kokuqukethwe okuthile, isinqumo umuntu ngamunye okumele asicabangele ngokuya ngokubekezelela kwakhe ingozi kanye nokukhathazeka kobumfihlo.
Ngesikhathi esifanayo, i-Messenger ithuthukise uhlelo lwayo lwe- ukuvikelwa kwesixhumanisiIsici sokuphequlula okuphephile, esivele sihlaziye ama-URL kudivayisi uqobo, manje sincike kungqimba eyengeziwe ebizwa ngokuthi ukuvikelwa okuthuthukisiwe, exhunywe ku uhlu oluvuselelwa njalo kusuka kumasayithi ayingozi. Umklamo uhlose ukuvimba ukufinyelela kumakhasi obugebengu bokweba imininingwane ebucayi noma ukulandwa kwe-malware ngaphandle kokudalula ubunikazi bomsebenzisi noma umlando ogcwele wokuphequlula.
Ukuze uthole ukwesekwa, ukuthengisa, noma amaqembu esevisi yamakhasimende asebenzisa i-Messenger njengesiteshi sabo esivamile, lokhu kuthuthukiswa kumele kokubili Isithiyo esengeziwe ngokumelene nokukhwabanisa okubhekiswe kumkhiqizo wakho njengendawo ephephile kancane kubasebenzisi abaxhumana nabo nsuku zonke.
Ubuhlakani bokwenziwa ngaphansi kwe-hood
Izici zokuphepha ezintsha ze-Meta zithembele kusakhiwo esihlanganisiwe esihlanganisa izindlela ezimbili ezihambisanayo. Esokuqala yi- ukuhlaziywa kudivayisiIsebenza ngqo efonini noma kwikhompyutha yomsebenzisi futhi ihlonipha ukubethela kusukela ekuqaleni kuya ekugcineni, njengoba kungadingeki ukuthi ithumele okuqukethwe kumaseva angaphandle ukuze ithole amaphethini engozi.
Lokhu kuhlaziywa kwendawo kugxile ezimpawini ezifana neqiniso lokuthi thola imiyalezo evela ezinombolweni ezingalondoloziweLokhu kufaka phakathi imizamo yokwabelana ngesikrini nabantu ongabazi, izinguquko ezisheshayo ekuziphatheni kwe-akhawunti, noma ukubonakala kwezixhumanisi ezihambisana nemibiko yokukhwabanisa yangaphambilini. Ngokusebenza kudivayisi uqobo, inani ledatha ethunyelwe ngaphandle liyancishiswa, okunikeza umugqa wokuqala wokuzivikela osheshayo.
Isendlalelo sesibili siyavulwa uma umsebenzisi ekhetha Thumela okuqukethwe ukuze kubuyekezwe usebenzisa i-AI efwiniKulesi simo, imiyalezo noma izinto ezimakiwe zicutshungulwa izinhlelo ze-Meta, ezisebenzisa amamodeli ayinkimbinkimbi kakhulu ukuhlola ukuthi okwenzekayo kuhambisana nohlobo lokukhwabanisa olwaziwayo. Uma ukuhlaziywa kuphetha ngokuthi kukhona ingozi, ipulatifomu ibonisa izincazelo mayelana nokukhwabanisa okungenzeka futhi incoma izinyathelo ezithile.
Le nkampani igcizelela ukuthi, ngaphezu kwe-AI, kukhona amaqembu okuhlola abantu abukeza izigidi zezingcezu zokuqukethwe ngosukuLesi sici somuntu yisona esivumela, phakathi kwezinye izinto, ukucwengisisa amamodeli, ukuphatha amacala abucayi kakhulu, kanye nokudiliza imikhankaso emikhulu ehlelekile edlula imiyalezo elula ehlukanisiwe.
Lonke lolu hlelo luhambisana nezivumelwano namasosha okuphepha kanye nabanye abalingisi emkhakheni wezobuchwepheshe, ukuze kwabelwane ngolwazi ngezizinda ezinonya, amanethiwekhi ama-akhawunti mbumbulu kanye namaqhinga amasha asetshenziswa izinhlangano zobugebengu.
Izinhlobo eziyinhloko zokukhwabanisa i-AI ye-Meta ezama ukuzivimba
Amapulatifomu e-Meta ayindawo yokuzalela izinhlobo eziningi zokukhwabanisa kwedijithaliAmathuluzi amasha aklanyelwe ukuthola nokuvimbela, phakathi kwezinye izinto, izinhlobo ezilandelayo zokukhwabanisa ezivame ukuqondiswa kubasebenzisi eSpain naseYurophu:
- Ukukhwabanisa kokusekelwa kobuchwepheshe okungamanga: Abantu abazenza izinsizakalo zokusekela zasebhange, opharetha, noma ngisho ne-Meta uqobo ukuze bacele amakhodi okuqinisekisa, amaphasiwedi, noma ukufinyelela okukude kudivayisi.
- Ukukhwabanisa kokwabelana ngesikrini: izingcingo zevidiyo lapho umkhohlisi ekholisa isisulu ukuthi sibonise isikrini saso ukuze sithwebule imininingwane yasebhange, sithumele i-SMS ngamakhodi noma iziqinisekiso zesikhathi esisodwa zezinsizakalo ezifana nokubhanga ku-inthanethi noma amasango okukhokha.
- Izipesheli zemisebenzi kanye nezifundo ezingekho: Izikhangiso noma imiyalezo yangasese ethembisa imisebenzi elula noma ekhokhelwa kahle ngokushintshana nenkokhelo yokuqala "yezinqubo" noma ngokuhlinzeka ngolwazi lomuntu siqu oluyimfihlo.
- Izinhlelo zokutshala imali kanye nezimali zedijithali: imikhankaso ethembisa imbuyiselo esheshayo neqinisekisiwe, evame ukusekelwa ukusetshenziswa okungagunyaziwe kwabantu abadumile noma osomabhizinisi abaziwayo.
- Ubugebengu bokweba imininingwane ebucayi nezixhumanisi ezinonya: Ama-URL alingisa amaphothali asemthethweni—amabhange, amapulatifomu e-commerce, izinsizakalo zomphakathi—ngomgomo wokweba iziqinisekiso noma ukufaka i-malware kudivayisi.
Inhlanganisela yokuqapha okuzenzakalelayo, uhlu olumnyama lwamasayithi ayingozi, kanye nezindlela zokubika abasebenzisi kuvumela lokho Uhlelo lushintsha ngokushesha izinhlobo ezintsha zalezi zinkohliso.ezivame ukushintshashintsha ukuze zigweme ukutholakala okulula.
Umthelela kubasebenzisi, izinkampani, kanye nabasunguli abathembele ku-Meta
Ngaphandle kokuvikela umsebenzisi ojwayelekile, izici ezintsha zokulwa nokukhwabanisa nge-AI zinemiphumela eqondile ku Amabhizinisi asebenzisa i-Facebook, i-WhatsApp, kanye ne-Messenger njengengqalasizinda yawo eyisisekelo zokuthengisa, isevisi yamakhasimende, noma ukwakha umphakathi.
Ngakolunye uhlangothi, uma inkampani isebenzisa i-WhatsApp Business noma i-Messenger ukuxhumana namakhasimende, Imiyalezo yabo ingabangela izaziso uma uhlelo lubabona njengabasolisayo.Isibonelo, ngokufaka izixhumanisi eziningi noma ukucela idatha ebucayi. Lokhu kudinga ukubuyekezwa kwezikripthi, ithoni, kanye nokuvama ukuze kuncishiswe imiphumela emibi engamanga nokugcina ukwethenjwa kwezilaleli.
Ngakolunye uhlangothi, izinkampani ezintsha emikhakheni ebucayi kakhulu—njenge- i-fintech, impilo yedijithali, noma izinsizakalo zomthetho— bathola kula mathuluzi uphawu olucacile: Ukuphepha okusekelwe ku-AI akuseyona "into eyengeziwe" futhi manje sekuyingxenye yokulindeleke okuncane kunoma yimuphi umkhiqizo noma isevisi ephatha idatha ebalulekile.
Ukubambisana okukhulayo kwe-Meta nabanye abadlali bezobuchwepheshe kanye nezinhlangano zomphakathi nakho kuvula ithuba lokuthi Amathuba amasha ezinkampani ezigxile ekuphepheni kwe-inthanethi, ezingahlanganisa izixazululo zazo nezinhlelo zokuthola usongo zamapulatifomu amakhulu noma zinikeze izinsizakalo zokubonisana ezinkampanini ezincane.
Ekugcineni, ukusebenza kahle kwalezi zinyathelo kuzoncika kokubili kubasebenzisi kanye nezinhlangano ezisebenzisa imikhuba emihle: ukusebenzisa izici ezitholakalayo zokulwa nokukhwabanisa, ukugcina izinhlelo zokusebenza zibuyekeziwe, ukuqaphela imiyalezo engacelwanga, kanye nokubika noma yikuphi ukuziphatha okusolisayo ukuze kondliwe izinhlelo zokuthola.
Ngokusetshenziswa kwe-"New" yayo I-AI yokulwa nokukhwabanisa ku-Facebook, WhatsApp, kanye ne-MessengerI-Meta ithatha isinyathelo esibalulekile esiya endaweni yedijithali enzima kakhulu kubakhwabanisi futhi ephephile kancane kulabo abasebenzisa izinsizakalo zayo nsuku zonke, kusukela kubasebenzisi ngabanye kuya ezinkampanini ezithembele kulezi zinkundla ukuze zenze ingxenye ebalulekile yomsebenzi wazo.
